Kate Fragkaki is a Consulting Partner at Zoay, bringing extensive experience across financial services, fintech, banking, and commercial strategy. Her career spans global financial institutions, investment firms, specialty insurance markets, and digital collaboration platforms, where she has partnered with leadership teams to drive revenue, strengthen market positioning, and unlock new growth opportunities. Kate’s career is defined by her ability to connect strategy with commercial execution. She has led initiatives across sales performance, go-to-market strategy, and strategic partnerships, helping organisations turn ambition into measurable business outcomes. With experience spanning established financial institutions and fast-evolving fintech environments, she brings a practical, market-informed perspective on scaling businesses in complex and competitive sectors.

She has particular expertise in identifying where growth truly sits within a business and activating it whether by refining commercial strategy, strengthening client engagement, entering new markets, or building high-value partnerships. Her work focuses on accelerating momentum, improving conversion, and enhancing how organisations are positioned with clients, investors, and partners.

At Zoay, Kate combines commercial insight with a collaborative, results-driven approach, partnering with clients to deliver strategies that are not only well-defined but executable. Her focus areas include sales and revenue growth, market expansion, fintech and banking strategy, strategic partnerships, and commercial positioning helping organisations scale with clarity, confidence, and measurable impact.

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